MaKe iT COuNT, #3: Southwest Goes South

For the first two MaKe iT COuNT posts, I highlighted a couple ideas for "buycotts", businesses that deserve your patronage.  From what I've seen, they are shining examples of positive, moral corporate sponsorship.  The good news: there are more like them (stay tuned)!  The bad news: there are plenty of immoral corporate sponsorships out there, too.

Planned Parenthood and the ACLU do a good job of hiding their underwriters, but the National Gay and Lesbian Chamber of Commerce proudly display a long list on their website.

Levi Strauss & Co... PepsiCo... Hilton... Marriott...  I was not surprised to find these, given their abysmal track record on upholding traditional American values.

But I was very disappointed to discover Southwest Airlines listed as well.  Turns out, they have a whole "Gay Travel" page, boasting "We are proud to support, celebrate & serve the GLBT community [...] by featuring wonderful gay-friendly destinations, events, and special offers [...]"

Boycott?  I'm not sure.  Think twice?  Definitely.

Where/how/when you spend--or don't spend--your money matters. MaKe iT COuNT.